More PMS business with Prepaid Cremation Services

     

I just discussed with the supplier of crematorium that he owns  4 cremation machines and in partnership with several others for a total of 14.

He owns 4 in major centers of population such as Binan, Calamba, Navotas, Caloocan and La Loma.  He has in Baguio, Ilocos, Bataan, and Subic.

He is bothered by the fact that his partner have other enterprises and he needs to take over the operations and marketing to make him get his ROI.

I offered to:

1.  Fix his marketing pricing promotions and placement to up the sales

2.  Tie up with him for prepaid cremation services in those 14 location.

I noted that his pricing are quite low and with max of P10,000 only

Priorities will be Binan, Calamba, La Lomoa, Navotas, Malabon, Caloocan

Advantages :  cheaper,  beats high cost of land, land dev and stricter environmental

and pollution control by DENR

Prepaid Cremation services:

These are really in demand now.   The high cost of traditional funeral services have driven many bereaved families to seek lower cost but equally elegant services

Product

A.  Regular (Economic)

  Name                  TCP          Annual            SA           Qtrly         Monthly

   Direct Crem         28,000      5,600         2,940         1,610        560

   Crem + WR          58,000    11,600         6,090       3,045        1,160

   Crem +  WR         88,000     17,600       9,240       5,060          1,760

    ash crypt

    Explanation:

    1.  Direct cremation -   the body is delivered or picked up from house or hospital, dressed up and allowed to use a casket.  The casket is for rent and good up to max of 3 hours only.  It is an imported senior type metal casket

   2. Cremation plus funeral service  -  the price is for a viewing after cremation for which home or chapel use may be used. (max of 3 nights for chapel use and 7 night for home viewing)  The service is white rose package.

  3.  Cremation plus funeral service plus ash crypt. The ash crypt is for generic upper 2 tiers and lower tiers only The middle tiers are premium and are not available as prepaid

B.  Social packages   (Affordable)  * In tie up with municipalities and LGU

   Bone Crem          10,000     2,000           1,050       575           200     

   Assisted Price      12,000    2,400           1,260       690           240

   AP  +  6,000          18,000    3,600           1,890    1,035          360.  

Only 25% com, 5%

(five year lease  

These packages shall be offered for and with:

Holy Gardens Angono, Antipolo, Taytay, Polomolok and San Pascual

with Techwin crematorium